Study program

Management

The Management Study Program focuses on urban management and digital-based entrepreneurship. This program takes into account the needs of the industry, technological advancements, urban issues, and global environmental concerns. In response to industry demands, the field of management is directed towards the development of strategic managerial concepts, theories, and practices that encompass all management functions. Technology serves as a crucial instrument shaping the foundation of scholarly studies, presented to students in the form of urban management applicable in various business, non-business, and digital-based entrepreneurial organizations.

Conceptual, theoretical, and practical studies in management are integral parts of the scientific research conducted by faculty members and students targeting urban management and entrepreneurial issues. Global ecological concerns become a crucial focus in the development of urban management science, reflected in scientific studies addressing fundamental environmental issues such as sustainability, green marketing, and sustainable finance.

Uniqueness

We have a distinctive color that other Management Study Programs don't have

The uniqueness of the Management Studies Program lies in its industry-oriented orientation, meaning that students are directed to become graduates capable of working in the industry and entrepreneurship. The entire curriculum structure prepares students to have competencies in managing business and entrepreneurship, involving aspects of human resources, marketing, and finance. This competence is evident in students' ability to make decisions and manage businesses and entrepreneurship based on knowledge and skills in utilizing modern technology.

Profile of Our Graduates

  • Possesses Professional Ethics based on Noble Values
  • Capable of applying management knowledge and professional ethical values
  • Has insights to apply concepts, theories, and principles of management to make decisions and solve problems in the field of sustainable urban management.
  • Capable of applying digital technology to management and entrepreneurship functions.

What to Learn

In the Management Study Program, students study all the subjects needed to be ready to enter the management profession:

  • Developing a Sense of Nationalism and Character (Jaya Values)

  • Conceptual, Theoretical, and Practical Studies in Management Science

  • In-depth Knowledge in the Fields of Human Resource Management, Marketing, and Finance Management

  • Studying Digital-Based Entrepreneurship

  • Managing the Development of Digital Technology for Organizational Progress

  • Making Decisions, Strategies, and Innovations

Future Career

Here are some career options and job prospects for Management graduates: 

  • First-Line Manager in Business Organizations.

  • Creative, Innovative, and Excellent Entrepreneur or Startup.

  • Professional Proficient in Management Concepts (HR, Marketing, Finance).

  • Research and Analysis in the Field of Management.

  • Civil Servant (ASN).

Alumni Stories

Exciting and Enjoyable

Nuriyati

The teaching material is easy to understand. The lecturer's knowledge transfer is easy to understand. There are no difficult tasks if there is a willingness to do it. Nothing is difficult if you put your mind to it.

Suci Rahmasanti
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